Category: DeFi
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Cold Email Templates That Get Replies From Blockchain Infra Buyers
Cold email still works for blockchain infrastructure companies, even in a market where everyone claims their inbox is dead. The problem isn’t the channel, it’s the message. Most emails get deleted in two seconds because they talk about the sender first and not the buyer. This post fixes that. You’ll get three templates you can… Read more
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Your Web3 Content Is a Commodity. Google Just Said So.
On 15 May 2026, Google published its first official guide on ranking in generative AI search. For years, the assumption was straightforward – more content, better schema, more keywords, and the rankings would follow. Google’s guide addressed that assumption directly, and the headline finding was not about structured data or technical fixes. It was about… Read more
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Title Tags for Web3: How to Write Them So You Get Found
Your title tags is the short, clickable headline that appears in Google search results – it is the first thing someone reads before deciding whether to visit your page. For Web3 projects, where credibility travels fast and attention is scarce, those few words carry more weight than most founders realise. What follows covers why title… Read more
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Hermes AI for Web3 Teams: What It Is, What People Ask, and How to Use It
You keep hearing the name Hermes AI, usually in the same sentence as agents, automation, and onchain work. Today’s blog is the simple version: what Hermes AI is trying to do, why Web3 teams pay attention, and what you should check before you let any agent touch real work. The punchline is basic: Hermes AI… Read more
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Best SEO Strategy for Digital Asset Platforms in 2026
If you run a digital asset platform in 2026, SEO is still worth the investment. Google rankings are now only one part of the picture. You need to show up in three places at once: classic search, AI answers, and the places people ask questions when they do not want to talk to sales. Todays… Read more
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Web3 Onboarding Checklist for Non-Crypto Users
If you are onboarding non-crypto users into a Web3 product, your job is not to teach them crypto. Your job is to get them to their first success moment without fear, without confusion, and without losing their money. Today’s blog gives you a Web3 onboarding checklist you can copy. It covers the steps, the screens,… Read more
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Biscotti CMP for Web3 Teams: Consent That Holds Up
If you run a Web3 site, you are probably doing two jobs at once. You are trying to grow, and you are trying not to get your project dragged on X because your cookie banner is theatre. Todays blog is about Biscotti CMP, a consent platform that blocks trackers until someone says yes, scans your… Read more
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AI Brand Visibility Tracking for Web3 Teams
If you work in Web3, you already know the feeling. One week your protocol is everywhere. The next week, a random competitor shows up in ChatGPT and your name is missing. You did not ship a worse product. You just got left out of the answer. Today’s blog is about tracking that problem the right… Read more
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How to structure blog content so LLMs cite your brand
If you want LLMs to cite your brand, you need to make your blog easy to lift, easy to verify, and hard to misunderstand. That means clear headings, direct answers near the top, and short blocks of text that each do one job. In Web3, it also means you stop writing like a token launch… Read more
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Robots.txt for Web3 Teams: Simple Rules That Stop You Blocking Your Own Growth
If your Web3 site is a city, robots.txt is the bouncer at the door. It does one job: it tells bots where they can go and where they cannot. That includes Google, Bing, and a growing list of AI crawlers. Today’s blog shows you what robots.txt is, why it can help your rankings, and how… Read more
