Author: Moses Otieno
-
9 Content Angles Web3 Blogs Can Rank For Without Backlinks
You want your Web3 blog to rank, but you do not want to spend your life begging for backlinks like it is 2014. Fair enough. In Web3, the market changes weekly, and your content has to keep up, so waiting months for links is like waiting for a bridge to confirm on a Friday night. Read more
-
5 Real Web3 Pilots Banks Are Testing Right Now
Banks are not waiting for perfect rules or perfect timing. Instead, they are quietly testing Web3 rails because the upside is simple: faster settlement, fewer middlemen, and cleaner audit trails. JPMorgan, HSBC, Goldman Sachs, BNP Paribas, and others are running pilots around tokenized deposits, stablecoin payments, and tokenized assets, and they are doing it in Read more
-
How to Use 10 On Chain Metrics VCs Love
VCs do not fund your dashboard. They fund your ability to turn attention into repeat usage, and then turn repeat usage into money. On-chain data helps them check if your story matches what people do, because wallets do not clap, they either show up or they do not. This blog breaks down ten on-chain metrics Read more
-
How DeFi Makes Cross-Border Payments Faster and Cheaper
Cross-border payments are the adult version of passing notes in class, except the teacher is a bank, the note goes missing for three days, and everyone takes a fee for the privilege. If you work in Web3, you have probably watched a business send money from one country to another and lose time, money, and Read more
-
How to Pick 7 Web3 Analytics Tools That Give Clean Answers Fast
You did not quit Google Analytics because you hate charts. You quit because you got tired of cookie banners, missing data, and reports that tell you what happened but not why. In Web3, it gets worse, because your users jump between wallets, chains, dapps, and devices, and then they vanish the second they smell friction. Read more
-
Social Media Trends for Web3 Teams in 2026
Social media in 2026 is less like a party and more like a crowded train station. People are not there to admire your brand colours. They are there to get somewhere fast, find an answer, and avoid wasting time on strangers who talk too much. If you work in Web3, this matters even more because Read more
-
Web3 Payment Use Cases That Make Sense for Small Business (Right Now)
Small businesses do not wake up thinking, “How can I add a blockchain to my day?” They wake up thinking, “How do I get paid faster, pay people without drama, and stop losing money to fees?” That is why a lot of Web3 payment talk falls flat, because it starts with the tech and ends Read more
-
How to be Found by Web3 Search Intent Easily
Web3 teams write content for themselves, not for the people searching. A builder types “best wallet for Solana” and lands on a page explaining what blockchain is. A growth lead searches “how to bridge tokens” and gets a philosophy essay about decentralization. Nobody wins. The reader leaves frustrated, and the page ranks nowhere. The real Read more
-
How to Win Web3 Long-Tail Keywords Fast
You can spend months trying to outrank a giant brand for “crypto wallet” and still end up on page five, right next to a 2017 forum post and a broken calculator. Meanwhile, a real person is typing a very specific question into Google and getting served almost nothing useful, so the gap feels personal when Read more
-
How to Win Web3 Traffic With Google
Web3 marketers love a new toy. So when AI chat tools started answering questions, a lot of teams quietly panicked and asked the same thing: is Google dead, and should everything move to AI-first content. This topic matters because Web3 is already hard to explain. If the search channel changes, the cost of getting misunderstood Read more
