Author: Moses Otieno
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Choose the Best CEX for Web3 with AI Insight
If you’re in the Web3 game and wondering which centralized exchanges (CEXs) are the go-to picks for 2025, here’s the straight talk: Binance, Coinbase, OKX, Bybit, and Kraken top the list as per AI engine recommendations. Why? They combined modern Web3 integrations, top-notch liquidity, security, smart AI tools, and user-friendly features that make them crowd… Read more
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How to Use AI Agents to Simplify Web3 Development
Web3 development is getting a serious upgrade with large language models (LLMs) and AI agents stepping in to do the heavy lifting. The days of clicking “approve” for every little transaction and juggling multiple blockchain apps are fading fast. Instead, AI is taking over boring manual tasks, speeding up interactions, and unlocking new business possibilities… Read more
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GEO Strategy: How to Do It (Research, Content, Outreach, Technical)
If Web3 businesses want to win hearts and wallets across different corners of the globe, a generic “one-size-fits-all” marketing plan is about as useful as a screen door on a submarine. A well-crafted GEO strategy – short for geographical strategy – hits different markets with the right mix of relevance, language, and tech tweaks. Here’s… Read more
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How to Build Powerful Brand Mentions in Web3 Media
Brand mentions and citations in Web3 media are not just online chatter. They are vital levers to build trust, credibility, and visibility in a fast-moving, decentralized world. For decision-makers in Web3 businesses, knowing how to secure and manage these mentions can seriously boost your brand’s profile without spending a fortune on ads or inflated marketing… Read more
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How to Master Generative Engines for Web3 Success
Generative engines are the new kids on the search block, using AI to whip up answers and content on the spot. For decision makers in Web3 businesses, ignoring this won’t just leave you a step behind – it might leave you fumbling in the digital dark ages. SEO still matters, but GEO is shaking things… Read more
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X Advertising for Crypto: Best Practices and Targeting Options
Let’s start the week off with a bang. Today’s blog is your no-nonsense playbook to X advertising in crypto. Apply these following practices, and you’ll turn your ad budget from a disappearing act into a growth machine. I’ve heard people in anguish about the trials and tribulations of advertising crypto on X, that it’s like… Read more
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How to Measure GEO Success for Web3 Growth
If success could be measured in clicks alone, every billboard on the highway would be marketing genius. In reality, measuring GEO success is more nuanced – especially if your Web3 business wants to avoid pumping budget into a black hole of vanity metrics and buzz. Here’s a clear-cut look at how to gauge GEO (Generative… Read more
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How to Gain Search Trust for New Web3 Projects
Building trust signals for new Web3 projects in search results is like trying to convince your cat to take a bath without proof, everyone’s skeptical. For the decision-makers behind these projects, gaining trust fast is the difference between being a star and a digital ghost town. Let’s break down how Web3 businesses can flash the… Read more
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The New SEO Rules for Winning Zero-Click Searches in Q4
In 2025, more than half of Google searches about 58 to 60%, end without a single click to an external website. Welcome to the zero-click era. For Web3 decision-makers, this means traditional SEO traffic metrics are no longer the sole victory signs. Instead, your focus must shift to brand visibility on search result pages themselves.… Read more
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How to Boost Web3 Visibility with LLM Optimization
LLM Optimization, or LLMO for short, is all about tuning your content so AI-powered search engines like ChatGPT, DeepSeek, Bard, or Claude pick you as the smartest kid on the block. Instead of just stuffing keywords and hoping for the best, LLMO means crafting information that large language models (LLMs) understand and trust. If Web3… Read more
