Category: Content Strategy
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How to Earn AI Citations and Brand Mentions in Web3

Fintech and Web3 marketing used to be simple. You wrote content, you pushed it on socials, you bought a bit of traffic, and you waited for the click. Now a big chunk of the journey happens inside AI tools, and the click is often the last step, not the first. If you are still reporting Read more
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5 Distribution Channels Web3 Startups Ignore But Shouldn’t

If you work in Web3, you have probably posted on X, opened a Discord, and told yourself “community” will do the rest. Then you look up three months later and realise you have a loud room, a quiet pipeline, and a team that is tired. This blog is the fix. You will get five distribution Read more
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9 Content Angles Web3 Blogs Can Rank For Without Backlinks

You want your Web3 blog to rank, but you do not want to spend your life begging for backlinks like it is 2014. Fair enough. In Web3, the market changes weekly, and your content has to keep up, so waiting months for links is like waiting for a bridge to confirm on a Friday night. Read more
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How to be Found by Web3 Search Intent Easily

Web3 teams write content for themselves, not for the people searching. A builder types “best wallet for Solana” and lands on a page explaining what blockchain is. A growth lead searches “how to bridge tokens” and gets a philosophy essay about decentralization. Nobody wins. The reader leaves frustrated, and the page ranks nowhere. The real Read more
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How to Win Web3 Long-Tail Keywords Fast

You can spend months trying to outrank a giant brand for “crypto wallet” and still end up on page five, right next to a 2017 forum post and a broken calculator. Meanwhile, a real person is typing a very specific question into Google and getting served almost nothing useful, so the gap feels personal when Read more
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How to Write Content That ChatGPT and Gemini Quote

You used to write for Google. Now you also write for machines that talk back. ChatGPT, Gemini, and other AI tools don’t “rank” your page the same way a browser search does, yet they still decide whether to quote you, link you, or ignore you. If you work in Web3, this gets spicy fast, because Read more
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Step-by-Step Guide to Launching a DAO With Real Governance Incentives

Building a DAO is like starting a club where everyone gets a real say, the rules are fair, and rewards are real. You don’t need a big team or fancy software. What you do need is a plan that everyone can understand, rewards that matter, and a group that cares about the same goal. If Read more










