Category: Branding
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How to Harness DePIN and Web3 to Create a Greener Business
Blockchain has matured far beyond tokens and speculation. In 2025, one of the most practical and sustainable developments is DePIN: Decentralized Physical Infrastructure Networks. These networks use blockchain and token incentives to build, operate, and share physical systems like renewable energy grids, wireless connectivity, storage, and mobility. What I love about them is how they’re… Read more
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The Surprising Truth About AI and Bitcoin Sustainable Energy Use
Sustainable energy use has always been a big concern for me and the InfluxJuice team. With AI and Bitcoin’s usage increasing all the time, what impact is that having on the environment? AI language models and Bitcoin have very different environmental footprints, but the picture is more nuanced than many headlines suggest. While a single… Read more
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Which is the Greenest Blockchain Now?
Which is the greenest blockchain is the question every responsible founder should be asking in 2025. If you run a business or lead a remote team, you probably care about how your growth impacts the planet. At InfluxJuice, carbon emissions and energy consumption are big concerns for us. That’s why we’re dedicating this week’s blogs… Read more
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Why Top Marketing Agencies Now Optimize for ChatGPT
Marketing agencies are scrambling to adjust their strategies. Search behavior is changing fast. Traditional SEO still works. Google processes billions of searches daily. But smart agencies now optimize for both search engines and AI systems. Here’s how forward-thinking agencies research keywords for this new reality. The Shift: From SEO to SEO + GEO Search Engine… Read more
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Outbound Marketing or Inbound Marketing? Which is Better for Web3?
Why Outbound Marketing Still Creates Meaningful Impact Inbound marketing is everywhere, but waiting for people to find your project is risky, especially in the fast-moving Web3 space. Outbound marketing fixes that. You are the one starting the conversation. You reach new audiences who might not even know your solution exists. Outbound methods, like cold email,… Read more
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From Startup to 5-Figure Success: Rapid Growth in eServices
Young entrepreneur Kameron Miles built a 5-figure business in just 2 months. Here’s how content marketing changed everything for his eServices company. This case study shows how InfluxJuice helped Kameron close more client referrals. He dominated his industry and grew fast with smart content marketing. The Challenge: Social Media Marketing Wasn’t Working Kameron Miles owns… Read more
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5 Surprising Ways Collaboration Accelerates Web3 Growth With Better Content
Collaboration is the fuel behind some of the best breakthroughs in marketing. At InfluxJuice, we’re always looking for ways to refine our strategies and deliver more value to Web3 businesses. Recently, working side-by-side with OuiCreatives opened our eyes to new methods that drive extraordinary results. OuiCreatives is known for helping brands grow through sharp content… Read more
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Web3 App Launch: Insider Tips for More Traffic and Sales
Launching a Web3 app is a big moment. But with thousands of new apps appearing every month, getting yours noticed and downloaded can feel impossible. The truth is, even the best technology can go unnoticed without the right launch strategy. If you want your Web3 app to stand out, you need a plan that connects… Read more
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10 Tips on How to Craft Captivating Articles for Your Brand
Nobody enjoys dull content. But if you want your brand to stand out, your articles need to grip readers – even those who might not initially care about the topic. While we often hear that brand content should be engaging and fun, we rarely get practical advice on how to achieve that. In this guide, we’ll explore 10… Read more
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21 Proven Landing Page Design Ideas to Skyrocket Your Conversions
Are you ready to transform your landing page from average to exceptional? We’ve analyzed top-performing pages, gathered data, and distilled the essential elements that make a landing page both effective and high-converting. From crafting attention-grabbing headlines to leveraging social proof, we’ve got you covered. Grab a notebook, and let’s elevate your landing page strategy… The… Read more
