Web3

Marketing for Web3 brands, protocols and platforms. Positioning, community building and getting a Web3 business found by the people who need it.

The Web3 gaming space in 2025 is growing fast, with millions of players adopting blockchain-powered games. AI chatbots now play…

Since the launch of Ethereum in 2015 it has evolved into the foundation of decentralized applications (dApps), smart contracts, and…

Let’s not kid ourselves… digital visibility is a competitive place. For decision-makers in Web3, fintech, and SaaS, where innovation moves…

For years, blockchain was mostly associated with speculation, crypto wallets, and NFTs. But the real adaption, the one that will…

Web3 and blockchain have a perception problem. The technology is powerful, but for most non-tech users it still feels intimidating,…

Blockchain has matured far beyond tokens and speculation. In 2025, one of the most practical and sustainable developments is DePIN:…

Sustainable energy use has always been a big concern for me and the InfluxJuice team. With AI and Bitcoin’s usage…

Which is the greenest blockchain is the question every responsible founder should be asking in 2025. If you run a…

If you run a solo business or microbrand, moving into Web3 isn’t out of reach or risky. Today’s tools make…

Google’s new AI Mode changes search in ways that traditional SEO strategies can’t keep up with. If you lead a…