Category: Technology
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How Green UX Makes Blockchain Apps Faster and Cleaner
Web3 and blockchain have a perception problem. The technology is powerful, but for most non-tech users it still feels intimidating, complicated, or downright confusing. If blockchain is ever going to break out of its niche and serve mainstream audiences, it must learn the art of user experience (UX). The shift is already happening. Designers are… Read more
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How to Harness DePIN and Web3 to Create a Greener Business
Blockchain has matured far beyond tokens and speculation. In 2025, one of the most practical and sustainable developments is DePIN: Decentralized Physical Infrastructure Networks. These networks use blockchain and token incentives to build, operate, and share physical systems like renewable energy grids, wireless connectivity, storage, and mobility. What I love about them is how they’re… Read more
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The Surprising Truth About AI and Bitcoin Sustainable Energy Use
Sustainable energy use has always been a big concern for me and the InfluxJuice team. With AI and Bitcoin’s usage increasing all the time, what impact is that having on the environment? AI language models and Bitcoin have very different environmental footprints, but the picture is more nuanced than many headlines suggest. While a single… Read more
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Which is the Greenest Blockchain Now?
Which is the greenest blockchain is the question every responsible founder should be asking in 2025. If you run a business or lead a remote team, you probably care about how your growth impacts the planet. At InfluxJuice, carbon emissions and energy consumption are big concerns for us. That’s why we’re dedicating this week’s blogs… Read more
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Simple steps for upgrading your online business to Web3
If you run a solo business or microbrand, moving into Web3 isn’t out of reach or risky. Today’s tools make it possible to experiment with blockchain, NFTs, smart contracts, and decentralization – usually without big budgets or tech teams. This guide shows what’s possible practically and how you can start with confidence. 👀 Quick answers… Read more
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How to Win at SEO and GEO in 2025
SEO is not dead and it’s not “SEO versus GEO” in 2025. The winning approach is integrating SEO with Generative Engine Optimization (GEO) into one brand‑driven strategy. Google still holds over 90% of search market share, dominates commercial intent queries, and is improving search with AI features. GEO is growing fast, but it leans heavily on SEO signals, especially brand… Read more
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How to Future‑Proof Your Web3 Marketing for Google AI Mode
Google’s new AI Mode changes search in ways that traditional SEO strategies can’t keep up with. If you lead a Web3 business, whether a platform, project, or solution provider, you need to rethink how you create and share content. The old ways of relying on rankings and click-throughs are no longer enough. Authority and connection… Read more
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How to Make Your Web3 Content Retrieval-Ready for Google’s AI Mode
Google’s AI Mode transforms search from simple keyword matching to AI-powered, memory-driven conversations. For Web3 businesses, this means your next customers could find you not by clicking blue links, but through generative AI engines that remember, interpret, and recommend brands based on context, semantic relevance, and how well your content fits complex user journeys. Here’s how… Read more
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How to Create Smarter Web3 Platforms with AI/ML
Have you ever wondered why some Web3 platforms explode in popularity almost overnight, while others with great tech go unnoticed? The answer isn’t just clever branding or token economics, it’s the power of artificial intelligence (AI) and machine learning (ML) amplifying core parts of the user experience. Today, AI/ML are turning the decentralized dream into… Read more
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Why Leading Brands Trust Generative AI for Big Results
Want to know the secret of using AI to win more customers, faster than your competition? Most marketers are still fighting for Google’s attention. But buyers now are turning to ChatGPT, Perplexity, and next-gen AI engines to find brands they trust. If your marketing isn’t built for this new reality, you’re quickly becoming invisible. Ready… Read more
